Manchester Academy students took to the airwaves to help promote lifesaving fire safety messages this winter.
As part of its Safe4Winter campaign to reduce accidental fires, Greater Manchester Fire and Rescue Service teamed up with Key 103 to launch a special competition to find new ways of get the message across.
Enter Manchester Academy, whose Year 8 students rose to the challenge after an assembly from the Fire and Rescue Service, where they learnt more about ‘Safe4Winter’ and had an opportunity to see one of the Service’s fire engines close up.
After visiting Cardinal Court, a local sheltered housing association for the elderly, and interviewing residents to learn about their fire procedures, the students then set about recording their adverts on the Key 103 bus, with the teams responsible for the two best adverts visiting the Key 103 studios to put the finishing touches to their masterpieces.
The winning advert was then chosen last week by the Fire and Rescue Service and Key 103, with the winning team receiving a gold disk and the opportunity to have their advert played on air every day next week (week commencing, Monday, 18th February).
Neal Strickland, Engagement Officer at Manchester Academy said: “It has been an amazing experience for our students and we particularly appreciate the multi-agency approach taken for this competition.”
Added Phil Nelson, Station Manager (Moss Side) for the Greater Manchester Fire and Rescue Service: “We’re very proud of the relationship that has been developed with Manchester Academy and hope that this is something that will carry on for years to come.“
By Maria Long
Marketing Officer
Manchester Academy